brandname, logo, color, type
Brand
The Meetor name, mark, colors, and type. Use them as shown here.
The name
Meetor joins two words. Meet, because it is about meetings. Meter, because it measures them. A meeting, measured while it happens.
The wordmark shows both halves: meet·or. The green middle dot is the same dot our eyebrows use. Say it like "meter". Write it as Meetor in a sentence, and meet·or only in the logo.
Logo
The mark is a meter dial. The arc is the meeting, the green needle is the cost so far, and the amber end is the overrun zone, the same amber the live meter turns when a meeting runs past its plan. The wordmark is Inter, semibold.
Download: mark as SVG. Keep clear space around the mark equal to half its height. Do not stretch, recolor, or add effects.
Color
Calm slate neutrals and one accent. Meter green is the only accent. Amber appears only when a meeting runs over its planned length.
| Token | Light | Dark | Use |
|---|---|---|---|
| Background | #ffffff | #0b1020 | Page background |
| Surface | #f8fafc | #111827 | Alternate sections, table heads |
| Border | #e2e8f0 | #243044 | Card and divider lines |
| Foreground | #0f172a | #e5e7eb | Text and the logo tile |
| Muted | #64748b | #94a3b8 | Secondary text and eyebrows |
| Meter green | #15803d | #22c55e | The one accent: meter, buttons, links |
| Overrun amber | #b45309 | #f59e0b | Only when a meeting runs over |
Type
ui · numbers
Inter
$1,234.56
Weights 400, 500, 600. Money uses tabular figures.
eyebrows · codes
JetBrains Mono
meeting cost · in real time
Lowercase, 12px, with a middle dot between parts.
Voice
- Plain and declarative. Short sentences.
- No hype words. Say what it does.
- Numbers over adjectives. "$714" beats "expensive".
- The product name is Meetor, with a capital M. In eyebrows it is lowercase.